The Purpose Of This Style Guide
Total Media Concepts strives to maintain a clear message of friendly support, product quality and customer satisfaction for our clients. The purpose of this style guide is to define our brand’s design assets and internal guidelines for maintaining best practices. By following these guidelines our company adheres to the high level of service we are known for when providing you with the best DIRECTV installation possible for your business.
Logo Identity and Usage
Approved Logo Variations
The Total Media Concepts logo designs and variants are property of Total Media Concepts and are protected under copyright law. Correct and incorrect versions of our company name include:
Total Media Concepts
TotalMedia Concepts
total media concepts
totalmedia concepts
Permission Required. Written permission is required by any individual, persons, or company desiring to use our identity graphics in conjunction with a commercial product, business name or unaffiliated service.
Distribution. Please do not redistribute without our expressed consent as files are subject to change without notice.
Right of Refusal. The owner retains the right to revoke permission and use of graphic assets for any reason.
Logo Kit. Includes .ai and .png versions of all logos.
Color Palette
Total Media Concept’s official swatches are comprised of seven colors, each functioning as an essential component to our brand’s web and print design presentation.
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Soft Black
Backgrounds, borders, hover button text
- #070909
-
Lime Green
Primary accent color, elements, horizontal rules
- #a5d304
-
Navy Blue
Sports channels titles, copy requiring additional emphasis
- #025DA5
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White
Site background, footer text
- #FFFFFF
-
Lightest Gray
Secondary page row color for contrast
- #F1F1F1
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Mid Gray
Copyright footer, disclaimer copy
- #999999
-
Dark Gray
Callout row background
- #333333
Typography
Montserrat
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Page Title H1
Roboto
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H2 Header
H3 Header
H4 Header
H5 Header
H6 Header
Body copy
Italic text
Bold text
Links
Roboto Condensed
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